News

The Snow and Ice Management Association (SIMA) supports private snow contractors across the U.S. and Canada with training, resources, and advocacy. With over 1,200 members, SIMA is building a stronger, more connected industry—one contractor at a time.

Video is no longer a nice-to-have—it’s a must for industrial and snow/ice businesses looking to educate, engage, and earn trust. From product demos to recruitment reels, the right video strategy can drive real results.

Forecast accuracy is slipping due to quiet cuts in critical weather data. Find out what’s changing — and how it’s affecting your snow operations.

Trade shows are essential but expensive—especially in the snow and ice industry. Smart Interactive Media helps companies cut costs without cutting corners by turning every trade show into a high-impact, lead-generating opportunity. From targeted campaigns to custom landing pages and strategic follow-ups, SIM helps you spend less and convert more.

Take SIMA’s short, anonymous survey on snow and ice business economics. Your input helps shape industry benchmarks—and you'll get a copy of the final report plus a chance to win $50.

When selecting a collection agency to go after your delinquent accounts, there are several key factors to consider, especially in light of recent regulatory changes like Reg F instituted by the Consumer Financial Protection Bureau (CFPB).

The return of the Vehicle Inventory and Use Survey (VIUS) offers a goldmine of data for the work truck industry. From plow mount trends to broader vehicle insights, this data provides a foundation for crafting informed market strategies and creating reliable forecasts tailored to your business needs.

Winter is just around the corner, and for those in snow and ice management, preparation is critical. Snow Plow News is excited to share that SIMA’s annual Winter Boot Camp, a go-to resource packed with best practices, tips, and insights, is now available on demand! This year’s boot camp was filled with expert advice on everything from preparing your sites and equipment to training teams and educating clients.

Norcast Weather and Media Group combines human expertise with advanced technology to deliver hyperlocal, precise forecasts tailored to the needs of contractors, public works, and utility services. By blending real-world insights with cutting-edge tools, Norcast helps clients across the Northeast, Midwest, and Great Lakes regions make informed, timely decisions—saving valuable time and resources.

Prepare your sidewalk teams for winter with SIMA’s comprehensive Sidewalk Safety Training Program. Featuring customizable, mobile-friendly modules, this program ensures your crew is equipped with the knowledge and tools to stay safe all season. Prioritize safety and streamline your preseason training with SIMA’s expert resources.

Safety training is crucial for snow and ice removal services due to the hazardous conditions and unique challenges posed by winter weather.

As the hot, humid months of the summer have us turning on the air conditioning or finding an outdoor pool for respite from the heat, SIMA (Snow & Ice Management Association), also wants you to think about snow and ice.